Is it true that safety sensitive workers who have
relatively none or no customer facing responsibilities can produce customer
satisfaction? Studies have found that
the businesses that report fewer accidents typically have higher customer
satisfaction?
There can be a number of factors that determined the
higher rate of customer satisfaction among safety-focused companies. One key
factor was the increased engagement and satisfaction levels among the workers
in the groups with low-accident rates. These workers felt safe and supported in
their efforts, which spilled over to their interactions with the customers.
Engaged businesses also show an increased use of employee
reward programs as part of their commitment to engagement which carries over to
an increased use of programs recognizing safety. Acknowledging those who have helped reduce
workplace accidents or rewarding teams for reaching certain milestones without
an incident can reinforce the importance of safety.
“In an organization with a positive safety climate, where
safety does not take a backseat to productivity, employees are likely to
believe they have permission to do things right.” “Doing things right is a
permeating value in a work unit that is likely to reach into several domains of
work behavior, some of which influence the quality of work.”
Reward programs deliver a way for businesses to reinforce
a culture centered on safety and following proper methods. This can have a
number of benefits for organizations beyond customer satisfaction, and can
include aspects that directly influence customer opinion, like product quality,
response to service problems and billing.
Yes, worker safety can help produce increased customer
satisfaction.
For more
information on AwardSafety products or services or other white papers please
contact us at awardsafetyinfo@cox.net